1 : 1 Brand advisory

Ongoing 1:1 Support for Jewellery & Accessories Brand Founders

Monthly programme developed for strategising, problem-solving and action-planning

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LOGO

What is 1:1 Brand Advisory?

The 1:1 Brand Advisory will provide structure and accountability, so you can move forward with clarity and purpose. Together, we'll identify the priorities that will have the greatest impact on your business and create a bespoke plan to keep you moving forward each month. This is for brands, founders & designers who are looking to invest in the future of their business and are looking for a thinking partner.

Each month includes:

  • A focused 1hr 10min monthly strategy meeting designed to tackle challenges, uncover opportunities, and create a clear action plan aligned with your goals. You're welcome to bring samples, materials, documents, or any other resources that may support our discussion. Scheduled on the same date each month.

  • After the session, you will receive a clear set of actions for the month with my tailored insights and recommendations for your brand. The plan outlines what to focus on & prioritise, so you have a written plan available to work from all month. The plan will arm you with clarity, confidence, and practical next steps to move your business forward - We will review your progress in the next session.

  • Direct WhatsApp access for questions, feedback, and advice between sessions. (Mon–Fri, 9–5). Keep me updated & use this for live input when you are making decisions and require consultation before moving forward.

  • Share updates as things happen to keep me in realtime with the business, so I can provide feedback, encouragement & coaching to keep you on track.

The Approach

Strategic Direction

A clear path forward

Every decision becomes easier when you know what you're working towards and what needs to happen next. Together, we'll create a clear, structured pathway for your brand, helping you prioritise the right things at the right time. Rather than trying to tackle everything you need to do at once, we will break it down into bite-size steps to avoid issues of wandering focus and overload.

Industry Knowledge

15+ Years of industry experience, in your corner

I'll share the commercial tools, strategies and ways of thinking I've developed throughout my career as a buyer for established, multi-million-pound brands. You'll gain access to the same models & approaches I used throughout my career to create engaging and curated product ranges.

Support & Understanding

Someone who genuinely gets it

Building a business can be exciting, but it can also be lonely, overwhelming and full of moments where you question whether you're doing the right thing. I understand the daily challenges you’re facing running your brand & will be able to support & relate - with a professional, objective perspective always at the heart of our work.

Accountability & Coaching

Turning plans into progress

Ideas are just the beginning, to get results we need to break down ideas into step-by-step actions. The structure of Brand Advisory will give you clear actions to take and someone to keep you accountable. I'll help you stay focused, overcome roadblocks and keep momentum between sessions, so you're not just setting goals, but consistently completing the steps to achieve your goals.

The Focus

Brand Concept

Refine your brand vision and DNA so you have a clear, compelling concept that customers can connect with.

Market Positioning

Understand where you sit in the market, who you’re competing with and what makes your brand distinctive in your chosen niche.

Range Planning

Build a focused product range that will be loved by your customer and optimised commercially.

Sales Analysis

Deep dive into your sales data to analyse and determine the lessons learnt, opportunities, trends & KPIs from your sales history.

Development & Sourcing

Development of your collection from initial concept through to final production, working with your supply chain to ensure your quality standards, brand handwriting and commerciality.

Sales Channels

Explore the right mix of channels for your brand, and strategise across DTC, website, retail stores, wholesale, consignment & events

Product & Buying Strategy

Create long-term or seasonal product strategies that will maximise opportunities in the assortment to deliver your sales growth goals and uphold your brand vision.

Business Processes

Implementation of better systems to make processes & administration seamless - and to free up time for more impactful work.

The Outcome

Once we have worked together, things will just hit different…

You’ll know what you're trying to achieve, where your business is going and exactly what you need to focus on next. Instead of having a long list of ideas, problems and possibilities competing for your attention, you’ll have a clear set of priorities and a practical path forward.

…You’ll talk about your brand with confidence, know your collection is working commercially and see exactly how your strategy is translating into sales. You’ll have better processes behind the scenes, a stronger understanding of what’s driving your sales and a clear plan for what’s coming next. And most importantly, a vision for the future that you’re excited about!

Let’s Work Together

If you're interested in 1:1 Brand Advisory, Tell me a little about your brand and what you're working on, and I'll be in touch to arrange an initial conversation.

I can’t wait to hear from you..!